, / Frond

About Us Video

Rooted in Nature: The Story Behind Frond

Frond and their products hold a special place in our hearts. Working closely alongside founder Joe Allam, we endeavoured to create high quality and charming content to aid his social media and website.

Frond was in need of 2 things: A short film dedicated to showing the soul behind the brand and its mission, as well as a series of 3D animated ads that showcase the product.

For the film, our Nerds enjoyed a road trip down to Cornwall to capture where Frond came to be. From his humble shed where he crafts, to exploring the areas of nature that inspire Joe the most, we crafted a story around why plants, small businesses and purpose made products are so important to Joe and his brand.

Our animations are an extension of Frond’s photographic content, serving to showcase the Frond products in various homely environments. Frond’s ethos revolves around bring the wild world indoors, in a simplistic and environment friendly manner. All of the products act as a canvas. A canvas to display beautiful plants and small terrarium worlds.

To mirror this, we see the products in our animations filled with 2D graphical representations of plants. Designed to inspire customers; inviting them to imagine the perfect plant for their personal spaces and homes.