livity

Nominet

An inspiring podcast educating young people with their future creative pursuits is something, as a creative agency, we feel incredibly passionate about. So of course, we couldn’t wait to pour our film Nerds innovative ideas into this podcast promotional video.

Our brief was to create an inspiring promotional video for a new podcast called This Is How. The aim of the podcast is to educate aspiring young creatives using the knowledge of experienced and successful creative gurus.  A tight turnaround time meant sourcing local venues and locations to shoot at, as well as communicating with local businesses and bus companies to facilitate our filming requests. Although we didn’t have long to plan or book locations to film at, we worked with the options we had and due to the incorporation of motion graphics, we were able to convey the correct narrative. It was intense to say the least.

However, a definite highlight of the pre-production process was building relationships with local businesses and being able to thank them for their accommodation by sending a copy of the video as extra promotion for their companies. We like to help helpful people! From bird poop removing to tracking in the clients branding to replace the bus stop posters, let’s just say we were able to seamlessly create nice touches, ensuring it was all about the brand. Challenge accepted and completed. The challenge the turnaround time provided was the process from concept – film – post – animation.